The Internet Marketing Directory

Is Facebook just another social network? NO. It is the granddaddy of all social networks, the definitive social network. Facebook appeals to most every one because of its versatility and ease of use. Facebook is the most popular social network in the world and has as many members as there are American citizens! Any real marketer without a Facebook presence is missing out on a veritable treasure trove of MLM leads.

Those who know the secrets of Facebook – the power users of the network – are able to generate 20 to 30 leads every day, just by leveraging their presence on the network. With access to so many people, Facebook gives you the ability to exponentially grow your network. And Facebook gives you the opportunity to do this in a very cost effective manner.

Interested in using Facebook to generate revenues for your business? Generate leads using Facebook the same way the power users do. Here are the tips.

Correctly Use Facebook as it is Meant to Be Used

Like all social networks, Facebook is meant to do one thing: social networking. Do not view Facebook as only a marketing tool. People join Facebook to connect with all their friends, old and new, keep up with colleagues, form relationships and even to find dates. They don’t join in order to be someone’s marketing target. Use Facebook properly. Make friends. Form relationships. Be friendly. Share your own information. Even find dates but the most important thing is never become a marketing nag. This will cause people to block you out and keep them from ever becoming a prospect for your business. And it wastes your time and efforts.

Have Fun and Add Value

Use Facebook to enhance other people’s life. Share valuable information about yourself or a subject on which you are knowledgeable. Even pointing people to articles or news items you find interesting can help open that social door to creating a relationship. This helps you find common interests. Have fun and socialize, that’s why people join Facebook, to be social and have a good time. Don’t let marketing messages define you but you can send them. You should be enjoying Facebook, too. You will find that when you do something you enjoy, you will do it even better. The primary focus of Facebook is not business activity. You can liken it to hanging out with friends. Enjoying Facebook as a social outlet is the best way to translate the relationships into business

Connect with New Contacts

Always ask new connections or new subscribers if they are on Facebook. If they are, send them a friend request and jot them a personal note. A new fiend you have on twitter just might want to share more information with you and Facebook is the place to do that. This small gesture of “thinking-of-you-and-wanted-to-get-connected” goes a long way in turning that relationship into a warm lead.

Now that you have their connection, you have exposure to them. Every time you post an article, upload a video or make a business move, all your connections get reminded. You’re not annoying them. Your friends and connections will be appreciative that you are just staying active and sharing information. The more you share the more people learn and want to know more about you. It’s true that people only want to do business with someone they know and trust so build that trust with valuable information.

Facebook will surprise you with its value. As a simple social network, Facebook is just a hotbed of prospects, leads and other marketing activity.

Understanding and employing these key components is just the start. Watch the free Facebook Training video and start getting over 20 MLM leads per day using Facebook.