Archive for the 'Marketing' Category

Branding R.O.I. And Rubber Stamps

Every business has a model to deploy their brand in some shape or form, be it putting up a billboard or getting the company logo tattooed, (not recommended!). The question is, what will your branding return on investment (ROI) turn out? Deploying your brand to the consumer can be a tedious task – but doing [...]

Enhancing Web Effectiveness With Audio Sound Design

The average person is exposed to an assault of stimuli each and every moment of our waking day. Some of this stimulus catches our attention, but much is filtered out as extraneous, useless, or unimportant. This filtering is our way of handling the constant barrage of information we endure. As marketers it is our job [...]

Bum Marketing – An Easy Article Marketing Strategy

Many people come onto the Internet, looking for a marketing advantage and a way to make some easy money. The fact of the matter is, there really isn’t such a thing as easy money and there certainly isn’t a free lunch when it comes to marketing on the Internet. However… That doesn’t mean that you [...]

General Considerations On Viral Marketing Campaigns

In order to point out the characteristics of a well done viral marketing campaign, I will first try to define the concept. Mainly, a viral marketing campaign is the materialization of a marketing strategy, based on the amplitude of inter-individual relations. The central piece of any viral marketing campaign is a certain message (it can [...]

Spa Marketing

From what I’ve seen of spas, even though the idea is giving relaxing treatments, each spa seems to specialize in different treatments that are supposed to be relaxing. I understand that every person has a different idea of what is relaxing too. This is why I think it is really important for spa marketing when [...]

5 Tips For Marketing A Small Business

The first thing that I have found when marketing a small business is that it is time consuming and highly frustrating, especially if you are self-employed or have a small number of employees. Running a business of any kind is not easy and when you are marketing a small business, you can find yourself spending [...]

Dental Marketing Tips

I understand that most dentists go into the profession in order to help people have healthy teeth. It is a great reason to be a dentist. In fact, it is the reason that a person who is interested in dentistry should actually go into dentistry. I honestly do not think that a person who is [...]

How To Determine The Best Internet Affiliate Marketing Programs For You

Do you know what the best internet affiliate marketing programs are for you? Not many people do and they don’t know how to find them either. Find out now how you can find affiliate programs that will be right for you to start your home business with. There are a lot of affiliate programs online [...]

Salon Marketing

I think it is a great idea to understand the aspects of salon marketing. Salons are great places that provide people with many hairstyles and perhaps manicures, pedicures, and other services that are difficult to perform at home. I love to see competition in salons. Because of this, I completely understand that there are very [...]